
Latest Articles

The Hype Tax: When to Buy and When to Wait
What Is the Hype Tax? The hype tax is the premium you pay when you buy a watch at the...

Discontinued Watches: Why They Skyrocket in Value
The Discontinuation Effect In January 2021, Patek Philippe quietly discontinued the Nautilus 5711/1A. Within weeks, prices on the secondary market...

Steel vs Gold: Which Holds More Value on the Pre-Owned Market?
The Counter-Intuitive Truth About Watch Materials In almost every other luxury category, gold costs more than steel. A gold ring...

10 Watches That Hold Their Value Better Than Anything Else
Value Retention Is Not Accidental Some watches hold their value. A rare few actually increase in value over time. But...

Are Luxury Watches a Good Investment? What the Data Actually Shows
The Honest Answer: It Depends Every few months, a headline declares that a certain Rolex returned more than the S&P...

When Is the Best Time to Sell Your Watch? Market Timing Explained
Does Timing Really Matter When Selling a Watch? The short answer is yes. The pre-owned luxury watch market is not...

